Programs and payouts

Creator programs, from brief to payout

Recruit creators, brief them, review every post and pay them anywhere. Rally keeps the whole program running, month after month.

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AI programs
Gamma
ElevenLabs
HeyGen
Runway
Productivity programs
Notion
Granola
Developer programs
CodeRabbit
Papermark
More programs on Rally templates
beehiiv
Polymarket
Superpower
Medal

Programs that keep paying off

Launch a creator program in minutes. Rally keeps briefs going out, content coming in, and rewards tied to results.

Any reward, any mix

Pay per post, per view, per signup, per sale, or on retainer, and combine them in one program.

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Always-on briefs

New briefs go out every cycle, and creators reply, revise and post in one thread.

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Start from a template

Copy the structure of a program you know, tailored to your brand by AI.

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Review

Every post checked before you see it

Pep scores each draft against the brief before it reaches your queue, so review takes minutes and creators get notes they can use.

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Views verified before they pay

Rally reads each post's public numbers at 1 day, 7 days and the end of the window. A screenshot is compared to them, never taken on its own.

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Checked against your brief

Put hook guidance, required hashtags and when the product must appear in the brief. Pep checks every draft against them.

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Wispr Flow
“You're not building a contractor list - you're building a community.”
Tanay KothariCo-founder and CEO, Wispr FlowSource

Effortless creator payouts

Rally works out what every creator earned, handles their tax forms, and pays them anywhere. You click approve.

1-click global payouts

Pay every creator in their own country and currency, with no spreadsheets or invoices to chase.

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Tax compliance included

W-9, W-8BEN and 1099 forms are collected and filed for you.

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Built-in invoicing

Every payout comes with an invoice, for your finance team and for the creator.

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GB flagNew creator sale
Revenue$40.00
Commission$8.00
US flagNew post published
Creator@ava.makes
Views12.4K

Battle-tested infrastructure for creator programs

Rally tracks every post, click and sale your creators drive, and pays them out on whatever schedule you choose.

Gamma
“You want to be able to have them tell your story, but in their voice.”
Grant LeeCo-founder and CEO, GammaSource

Your brand, front and center

Creators join, learn and get paid in a portal that looks like your company, not ours.

Your own domain and brand

Run the creator portal on your subdomain, with your logo, colors and copy.

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Embed it in your app

Drop any portal module into your product with one script tag, no separate signup.

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Live in hours, not weeks

Start from a template, connect Stripe, and invite creators the same day.

Read quickstart guide about Live in hours, not weeks
Referrals

Creators who bring creators

Pay creators for bringing in other creators, once the new ones post and perform. Never for a signup alone, unless you want to.

Start for free about Creators who bring creators

Paid when they perform

Set what a new creator must do first: posts, clicks, leads, customers or revenue, inside a window you choose from the day they join.

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Caps and a review step

Cap rewards per referrer and the total spend, and choose to approve each referral by hand before it pays.

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Reward content that performs

Pay creators for views, not promises, with bonuses and earning caps you control. Built for UGC and creator campaigns that run every month.

Learn more about bounties
@lucasbuildsTracking views
Get rewarded for TikTok views
0 of 100,000 views
12:41
The productivity setup that changed my mornings
Ananya Iyer
0 views • 6 hours ago

Built on bounty playbooks from

ElevenLabsHiggsfieldPolymarketMedalLovable
Notion
“Start small. 10 people who are deeply engaged and motivated to build a community together with you versus 100 people who are less engaged makes a world of difference.”
Ben LangEarly community lead, NotionSource
Amara Nwosu
US flagUnited States
Top creator
92 match
AI sourcing

Creator discovery

Find the right creators, not just any creators. Rally searches Instagram, TikTok, YouTube, LinkedIn and X for people who already reach your audience and invites the best ones for you.

Roster

Know who's on track, and who isn't

Every creator gets a health score you can read, worst first, with the reasons behind it and what to do next.

Start for free about Know who's on track, and who isn't

A score you can explain

Schedule, results, brief adherence, quality and responsiveness, each counted only when there is evidence. New creators start as New, not at risk.

Learn more about A score you can explain

Replace in one click

When a creator leaves, Rally lists applicants and discovered creators on the same platforms and can start a search seeded from who left.

Learn more about Replace in one click
Rally

Launch your creator program

Start from a template, invite your first creators and pay them this month.

Start for freeGet a demo